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Santa Barbara Real Estate Market Update | September 2025

Santa Barbara Real Estate Market Update | September 2025

Turning to the September 2025 snapshot, let’s dissect the most crucial monthly trends and what they mean for your Santa Barbara real estate goals.

Headline Metrics and Key Micro-Trends

  • Home sales in Santa Barbara County reached 113 in September 2025, up from 103 in September 2024 and slightly above August 2025’s 112 transactions.

  • The average home price in Santa Barbara landed at $2,740,270, a 12% decrease year-over-year, but a strong 6% monthly rebound. The median home price came in at $2,005,000 (down 6% YoY, up 6% MoM).

  • Santa Barbara city real estate posted 95 sales, with an average of $2,357,500 and a $1,700,000 median.

  • Montecito luxury real estate saw 11 sales, averaging $5,184,941 with a $4,250,000 median. While down from last September, the year-to-date trend continues to showcase strength in Montecito’s world-renowned estates.

  • Goleta homes for sale gained momentum with a 7% increase in median price to $1,180,000 year-over-year.

  • The Santa Ynez Valley housing market surged, with the median price climbing 23% YoY to $1,347,500.

  • Santa Barbara condos remain competitive: countywide median reached $1,099,000 (up 11% YoY), with 278 units sold year-to-date.

Market Dynamics, Inventory, and Buyer-Seller Negotiation

  • Housing inventory in Santa Barbara County increased to 3.91 months of supply (vs. 2.47 a year ago). This shift gives buyers more choice, though the market remains far from oversupplied.

  • Only 26% of homes sold above list price, compared to 60–70% in prior years—signaling a balanced negotiation environment. Still, luxury homes in Montecito and Hope Ranch often draw multiple offers and rapid contracts.

  • Days on market (DOM) rose modestly to 38 on average, though top-tier, well-prepared homes continue to sell quickly.

Market Context and Luxury Trends

Even with rising inventory, the Santa Barbara housing market remains resilient:

  • Luxury real estate in Santa Barbara and Montecito continues to command premium pricing, supported by global demand, strong cash buyers, and long-term lifestyle value.

  • The slight dip in high-end sales is more about seasonal volume than any decline in long-term desirability.

  • Unique properties—renovated estates, ocean-view homes, and Santa Ynez ranch properties—remain scarce and highly coveted.

Key Takeaways for Buyers and Sellers

  • Santa Barbara homebuyers now enjoy greater selection and more negotiating power at mid-tier price points, but competition is still intense for best-in-class homes.

  • Sellers of luxury homes should lean into precise pricing strategies, standout presentation, and an understanding that today’s buyers are more discerning and data-driven.

  • Whether in Montecito, Goleta, Hope Ranch, or downtown Santa Barbara, success hinges on strategic preparation and market-savvy guidance.

Whether you’re dreaming of a Montecito estate, searching for the right Santa Barbara condo, or exploring family-friendly homes in Goleta or the Santa Ynez Valley, remember that real estate is more than numbers—it’s about creating the lifestyle you imagine. I’m here to guide you every step of the way, with the local expertise and thoughtful insight you deserve.

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Whatever your needs may be, you can count on my expertise and the power of the Berkshire Hathaway network to help you maximize your home investment and achieve your goals of owning, selling, and living in Santa Barbara.

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